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Welcome Independent Retailer Program

Buyer Relations

Independent retailers are a key customer for housewares suppliers and are critical to the success of Show exhibitors. However, every year we receive feedback that they struggle to find exhibitors willing to work with them. Help us identify if your company supports independent retail at The Inspired Home Show by participating in our Welcome Independent Retailer Program.

Let Independents know you welcome them and their business by signing up for our free Independent Retailer program.

You will receive:

  • Special signage to post in your booth
  • A designation in your Housewares Connect 365 listing, Show mobile app and printed Show directory
  • Your company will be included in pre-Show Independent retailer targeted-marketing efforts

Sign up by January 17 to be included in the Show directory
Sign up by February 12 to receive signage


To sign up for the program, follow these steps:

  1. Log into your exhibitor portal.
  2. Click on Update Your Online Company Profile for Show Buyers
  3. Let Independents know you welcome them and their business

Signs will be delivered to your booth at the Show on Friday, March 13. Signs will also be available at the Floor Manager’s Desk.

The Inspired Home Show’s Buyer Relations Team

IHA has a dedicated team of sales professionals to focus efforts on recruiting and educating buyers about The Inspired Home Show. Our team is actively identifying and visiting prospective new buyers with a focus on independent retailers. In addition to the buyer relations team, we have a call center that reinforces the recruitment message to attend the Show.

We encourage you to use the Buyer Relations Team as a resource for your customer recruitment. Submit your list of buyers to our team and they will promote your participation in the Show. Additionally, if there are retailers you have not seen at the Show or wish to see at the Show, please provide any available information and our team will pursue them. The Buyer Relations Team will be at the Show assisting independent retailers.

Contact Jon Jesse, jjesse@housewares.org or Connie Chantos, cchantos@housewares.org