Leaning into Little Treat Culture
The “little treat” trend has evolved from Gen Z food and drink indulgences to all generations and any small pick-me-up purchases.
The “little treat” trend has evolved from Gen Z food and drink indulgences to all generations and any small pick-me-up purchases.
The “Messy Girl” aesthetic represents an interesting shift in consumer values and what shoppers may be looking for in home décor and housewares.
While price is top of mind for today’s shoppers, trust also shapes their sense of value and strongly influences purchase decisions.
While there’s no shortage of products that may resonate with consumers who are cooking more at home, there are a few things for retailers to consider.
Gen Z—the largest generation in history—is shaping the future of home and housewares with distinct priorities like emotional wellness, hydration and time-saving solutions.
Today’s busy consumers are packing meals for work, school and social events to save money and eat healthier—a trend housewares retailers can support.