Exhibitor Marketing Kit
Maximize Your Opportunities at
the inspired home show
Create a productive and profitable experience for your company with the Exhibitor Marketing Kit. Take advantage of resources to promote your presence to buyers, media and consumers, and find tips on increasing exposure through booth and product awards.
Upcoming Deadlines
| Date | Description | Date | Description |
|---|---|---|---|
| 1/4/22 | Show Preview Press Event | 2/11/22 | New Product Listing |
| 1/14/22 | ColorWatch by Pantone Display Submission | 2/11/22 | In-Booth Signage |
| 1/4/22 | myLeads / Lead Retrieval | 2/18/22 | My Press Release Writer |
| 1/14/22 | Trending Today Display Submission | 2/18/22 | Celebration of Coffee Display Submission |
| 1/21/22 | New Product Showcases | 3/4/22 | Online Press Kit |
| 1/25/22 | Shuttle Bus Advertising | 3/4/22 | In-Booth Special Events |
| 2/11/22 | Welcome Independent Retail Program | 3/4/22 | Press Kits to the Show News Center |
| Date | Description |
|---|---|
| 1/4/22 | Show Preview Press Event |
| 1/14/22 | ColorWatch by Pantone Display Submission |
| 1/4/22 | myLeads / Lead Retrieval |
| 1/14/22 | Trending Today Display Submission |
| 1/21/22 | New Product Showcases |
| 1/25/22 | Shuttle Bus Advertising |
| 2/11/22 | Welcome Independent Retail Program |
| 2/11/22 | New Product Listing |
| 2/11/22 | In-Booth Signage |
| 2/18/22 | My Press Release Writer |
| 2/18/22 | Celebration of Coffee Display Submission |
| 3/4/22 | Online Press Kit |
| 3/4/22 | In-Booth Special Events |
| 3/4/22 | Press Kits to the Show News Center |
Exhibitor Connect was developed to guide exhibiting companies in their participation at The Inspired Home Show. Each week exhibitors receive relevant, deadline-driven topics covering both operations and marketing to ensure companies are on track to have a successful Show.
Attract Buyers
In-Booth Signage
Choose from our signs to inform and bring buyers to your booth, including New for the Home, Made in the USA, IHA Smart Home and No Photography.
Product Display Opportunities
Increase your product visibility by participating in our displays including New Product Showcase, IHA Market Watch, Pantone ColorWatch Display, Celebration of Coffee, gia Product Design, and our News Center Product Room.
Sponsorship Placements
Promote your company to buyers and news media by sponsoring value-added services, including Buyer Lunch Cafes, Charging Stations, International Business Center, Recharge Lounge, Hydration Stations, Buyers Club, Cooking Theater, and many more!
Attract Media
- Media Registration Lists (Available Late February)
- Show News Center
- New Product Listings
- Trade Publication Editorial Opportunities
Press Kit Resources
The Show offers several options for sharing your new product and company information with the news media including a free online pressroom and distribution in the Show News Center, as well as PR Newswire distribution. Tips and resources for writing press releases are also available.
Awards
The IHA Global Innovation Awards gia for Product Design Award honors exhibitors’ latest creations and cutting-edge innovations with award recognition, recognizing five finalists in 14 categories. To be considered for a gia Award, products must be entered into the New Product Showcase. Finalists are announced prior to the Show and the Winners in each of the 14 categories are announced at the gia Gala on Saturday, March 5.
Mobile App & Show Directory
The 2022 Show Mobile App will replace the printed Show Directory as the primary means of Show navigation. By keeping Connect 365 updated, you will ensure the Mobile App is current and your products will be searchable all year long. To update your company listing: log in to your exhibitor portal and click on Update Your Online Company Profile for Show Buyers. The Mobile App will be available early January 2022!
Digital Tutorials
Follow our digitized education series on how to best use the Exhibitor Marketing Kit (EMK) to effectively market your presence at the show.
Join Nancy Michael, Director of Trade Show Business Development, and Debbie Teschke, Senior Manager, Public Relations and Communications, as they walk you through the Exhibitor Marketing Kit and guide you on how to maximize your opportunities for a productive and profitable experience at the Inspired Home Show.
Learn How to Bring Buyers & Media to Your Booth
Join Nancy Michael, Director of Trade Show Business Development, and Debbie Teschke, Senior Manager, Public Relations and Communications, as they walk you through the Exhibitor Marketing Kit and guide you on how to maximize your opportunities for a productive and profitable experience at the Inspired Home Show with a focus on services with upcoming deadlines.
