
Trends in Home Textiles New Focus of IHA Webinar
The home textiles category is exploding as consumers place a renewed focus on the home environment – from floor and window coverings to bed and bath to kitchen.
The home textiles category is exploding as consumers place a renewed focus on the home environment – from floor and window coverings to bed and bath to kitchen.
Today’s consumers are acutely aware of potential threats to the environment, the economy and society. And they’re ready and willing to use their purchasing power to support the brands and retailers they deem as responsible citizens of the world.
Consumers are living longer. Healthcare costs are rising. There’s growing appreciation for a holistic approach to wellness.
Today’s consumers are seeking memorable – and sharable – experiences. They’re putting unprecedented value in enhancing their knowledge, skill set, reputation and standing – essentially, their personal brands.
Add in a global pandemic to shrinking living spaces in which many are now sheltering at home…and space becomes a pretty hot commodity.