
Sell Experiences, Not Things
Today’s consumers are seeking memorable – and sharable – experiences. They’re putting unprecedented value in enhancing their knowledge, skill set, reputation and standing – essentially, their personal brands.
Today’s consumers are seeking memorable – and sharable – experiences. They’re putting unprecedented value in enhancing their knowledge, skill set, reputation and standing – essentially, their personal brands.
Add in a global pandemic to shrinking living spaces in which many are now sheltering at home…and space becomes a pretty hot commodity.
Housewares product developers and retailers heard some valuable insights today in a free IHA webinar on how to help consumers make the most of their time.