The housewares industry knows the importance of color. Research indicates that product color evokes a strong emotional response from consumers and is a key factor in more than 60% of purchases. Pantone ColorWatch, a special exhibit designed by Pantone, Inc., focuses on color palettes representing the strongest home furnishings trends. Each story includes the individual Pantone colors, philosophy behind the color palette and actual Show products illustrating each palette.

The 2022 Show will feature an expanded Pantone presence in a new location — Grand Concourse, Level 2.5!